Топ-16 конференций по социальным медиа, которые стоит посетить в 2023 году

Digital-конференции
Содержание
  1. Social Media Conferences in Australia
  2. Innovation Enterprise – Digital Marketing Innovation Summit
  3. The 13th Social Media for Government Summit
  4. Advertising Week APAC
  5. Modern Marketing Summit Sydney
  6. Social Media Examiner – Facebook Ads Summit
  7. Why you should take part?
  8. Adweek Social Media Week | May 16-18 | New York, USA & Virtual | $200-$1299
  9. Marketing AI Conference
  10. July 26-28, 2023, Cleveland, Ohio
  11. Podcast Movement
  12. August 21-24, 2023, Denver, Colorado
  13. Which are the 20 best social media and digital marketing conferences to attend in 2023/2024?
  14. Influencer Marketing Show | Jun. 20-21 | New York, USA | $395-$1095
  15. Social Media Strategies Summit | Feb. 21-24 | Virtual | $649 (until Feb. 21) – $749
  16. ANA Masters of Marketing Conference
  17. October 25-28, 2023, Orlando, FL
  18. Gartner Marketing Symposium/Xpo 2024
  19. June 3-5, 2024, Denver, Colorado
  20. Brand Reputation Summit | May 23-24 | New York, USA | $975
  21. Traffic And Conversion Summit
  22. September 12-14, 2023, San Diego, California
  23. The Final Word
  24. MozCon
  25. August 7-9, 2023, Seattle, Washington
  26. Digital Summit Series
  27. October 24-25, 2023, San Diego, CA
  28. DigiMarCon
  29. November 6-7, 2023, Las Vegas, NV
  30. Social Media Conferences in Europe
  31. DMWF Conference & Expo – Digital & Social Marketing Conference Europe
  32. The Social Conference
  33. European Social Marketing Conference – Greece
  34. Digiday Publishing Summit Europe
  35. Web Summit
  36. Social Day
  37. Social Media Week – London
  38. Advertising Week – Europe
  39. Social Media Marketing World | Mar. 13-15 | San Diego, USA | $497-$1997
  40. Thursday May 19, 2022
  41. Transparency and the First Amendment
  42. The EU’s Rewrite of the Platform Content-Regulation Rulebook
  43. Who Moderates the Moderators? 
  44. Influencer Marketing World | Jun. 21-22 | London, UK | GBP 449-999
  45. INBOUND
  46. September 5-8, 2023, Boston, Massachusetts
  47. INBOUND | Sep. 6-8 | Boston, USA | $675-$1899
  48. Friday, May 20, 2022
  49. Social Media and the War in Ukraine
  50. A Briefing on the Emerging EU Law of Data
  51. COVID-19 Protocols
  52. Growth Marketing Summit
  53. June 19, 2024, Frankfurt, Germany
  54. Marketing Profs B2B Forum
  55. October 4-6, 2023, Boston, MA
  56. ANA Digital & Social Media Conference | Jul. 17-19 | California, USA & Virtual | $899-$1699
  57. The Digital Media Summit Addressed Virality, Millennials and More

Social Media Conferences in Australia

Innovation Enterprise – Digital Marketing Innovation Summit

  • What to expect: With the incredible rise of social media and the continuing erosion of brand loyalty, never has it been more crucial for companies to ensure they successfully implement a meaningful digital marketing strategy. This summit will address the challenges and opportunities facing the digital marketer for the year ahead.
  • When: March 14-15, 2019
  • How long: 2 days
  • Where: Melbourne, Australia
  • How much: TBD
  • Book your ticket

The 13th Social Media for Government Summit

  • What to expect: The 11th Social Media for Government Summit explores new strategies and best practices for utilizing the power of social media and making informed digital decisions. Government departments, agencies and local councils can learn how to harness social mediaвЂs unprecedented reach as a means to communicate directly with stakeholders, inform citizens about current affairs and win influence.
  • When: May 14-16th, 2019
  • How long: 3 days
  • Where: Canberra, Australia
  • How much: A$2,199 – A$2,999
  • Book your ticket

Advertising Week APAC

  • What to expect: 4,000 attendees, 100+ events & 200+ speakers.
  • When: July 29-August 1, 2019
  • How long: 4 days
  • Where: Sydney, Australia
  • How much: A$79 – A$1,399
  • Book your ticket

Modern Marketing Summit Sydney

  • What to expect: Uncover innovative solutions to the marketing challenges facing a modern era. Marketing leaders view MMS as the place to connect, share, and learn about what’s happening across the industry. We curate conversations by bringing together industry leaders from ad technology and publishing companies to showcase what’s new and next. In addition to the world-class speakers we put on stage, over 75% of the audience at our events is made up of senior-level brand and agency decision-makers.
  • When: July 29th- August 1st, 2019
  • How long: 2 days
  • Where: Sydney, Australia
  • How much: A$1950 + GST
  • Book your ticket

Social Media Examiner – Facebook Ads Summit

  • What to expect: Discover the best and newest ways to use Facebook ads. Take in practical, action-oriented Facebook ads training. The worldвЂs leading experts show you what you need to know, all from the comfort of your home or office.
  • When: September 9th, 2019
  • How long: 5 days
  • Where: Online
  • How much: $397
  • Book your ticket

Why you should take part?

You know the value of digital media creation and how it plays an important role in communicating to today’s fast paced and social networked world. You are actively involved with its use within your organization or interested in getting started. You’re a creative media specialist, executive producer, educator, researcher, student, administrator or digital media product supplier. Wherever you fit, you’re curious and know there’s more out there to learn, discover, experience and share within your area of interest and expertise. You want to be a part of the dialogue. Perhaps you’re a Digital Media Knowledge Broker that has valuable insights into this subject and want to share it with your peers and others.

This event promises to inspire, motivate and challenge you to explore your world of digital media.

Adweek Social Media Week | May 16-18 | New York, USA & Virtual | $200-$1299

This year’s Social Media Week is billed as a deep dive into the democratization of creativity. Find out how marketers (and more specifically digital marketers) and ad agencies can effectively collaborate with creators to drive next-level engagement.  And also how innovative digital content is being used to create communities that as a marketer, you can engage with, grow, and monetize.

Keynote speakers for 2023 include:

  • Soyong Kang – CMO – eos
  • Bashel Lewis – Social Strategist – Nielsen
  • Sarita Nauth – Producer, Social Media Strategist, Influencer – VH1

Check out Social Media Week by Adweek here.

Marketing AI Conference

July 26-28, 2023, Cleveland, Ohio

The Marketing AI Conference (MAICON) is a conference dedicated entirely to hearing industry leaders speak on AI in the marketing industry, and how it can and should be used. Although it may seem like a relatively narrow territory to cover in a conference, the advent of more substantial options for AI applications in marketing makes it possible to discuss artificial intelligence in marketing on a much grander scale than would have been the case even a few short years ago. From the marketer with experience using AI to the marketer looking for more information and unsure about where to start, MAICON has plenty to offer. Despite its focus on AI and technology, MAICON is an in person event that encourages marketers to develop a digital strategy focusing on artificial intelligence. 

MAICON is designed for marketers looking to increase their ability to use AI, and do so responsibly; one of the lead panelists heads an organization dedicated entirely to developing and managing ethical AI practices. As a conference designed entirely for AI in marketing, MAICON is ideal for anyone looking to be on the cutting edge of new AI technology as it applies to marketing, whether you are new to AI entirely, or have been using existing tools for some time. 

I interviewed the founder of this conference, Paul Roetzer, on my podcast, and I can honestly say that this is THE conference to attend if you want to raise your knowledge of AI in marketing in the shortest time possible.

Podcast Movement

August 21-24, 2023, Denver, Colorado

Podcast Movement is a conference specifically designed for podcasting professionals who are looking to improve their own podcast and network with others in the podcast arena. Podcast Movement is the largest podcasting convention in existence, and each year, strives to bring together people from all backgrounds and interests to improve marketing strategies, podcast content, and podcasting equipment to diversify, expand, and support the global podcasting community.

This event is geared toward podcast creators of all experience levels. If you have not yet started, or have had a podcast for years, you can find a place at Podcast Movement, and benefit from the vast number of industry professionals available to offer panels, networking opportunities, and workshops.

I attended Podcast Movement twice in previous years and highly recommend this event for beginner or advanced podcasters. Noteworthy sessions, great speakers, great people!

Which are the 20 best social media and digital marketing conferences to attend in 2023/2024?

Rather than create a comprehensive list of all of the social media and digital marketing conferences that exist, I provide you my list of conferences that are primarily annual events that I have vetted from either presenting at, attending, or knowing first-hand of the experiences from others who have attended. Marketing conferences with a strong track record obviously are featured in this list, but I also went out of my way to add new and promising events to the list as well as some other major conferences that I might have omitted from previous lists.

If you want to keep your finger on the pulse of digital and social media marketing, these are the must-attend social media conferences in 2023/2024! Marketing conferences are presented in chronological order for your convenience with information about the date and events venue city.

Influencer Marketing Show | Jun. 20-21 | New York, USA | $395-$1095

At the Influencer Marketing Show find brands looking to learn about working with creators and influencers.  The content is programmed purely for brands and retailers. The goal is to ensure they walk away with actionable insight, enabling them to maneuver their way through the planning, execution, and measurement of smart influencer marketing campaigns.

By attending, influencers gain a unique chance to learn about their client’s perspectives and get a chance to build relationships with brands for future work.

For more info, take a look at their website. You might also be interested in the influencer conference in London, England, on Oct. 26, 2023.

Social Media Strategies Summit | Feb. 21-24 | Virtual | $649 (until Feb. 21) – $749

The Social Media Strategies Summit is a social media event aimed at senior marketing professionals. While this event isn’t aimed at content creators or influencers, it is a solid social media event and it could well pay off for you to attend, as it covers a lot of the concepts and cutting-edge know-how that you would expect from a digital marketing event. You learn top strategies for growing your brand across multiple social media platforms. You’ll also get to meet the people who run influencer marketing campaigns at some of the world’s largest brands. If you’re considering a marketing conference or more specifically a digital marketing conference, then this one has to be on the list of good ideas.

Keynote speakers include:

  • Maya Wasserman – Marketing Director, Sony Electronics
  • Krista Jasso – Social Insights Manager, Nascar
  • Haley Buckingham – Influencer Marketing Lead, Nasdaq

Check out Social Media Strategies’ two other virtual events; Public Agencies & Government, May 17-18, and First Responders, Apr. 12-13.

Find out more about this Social Media Marketing conference on their website.

ANA Masters of Marketing Conference

October 25-28, 2023, Orlando, FL

The ANA Masters of Marketing Conference is another change-maker in the advertising industry, in that it focuses on bringing successful companies and campaigns to a conference format, in order to dissect and present what it takes to make those companies and programs successful, so that marketers can implement what those leaders learned, and experience their own improvement and growth. With panels that show ways to improve customer experience, encourage growth, and spark needed change within a company or structure, this is a great conference for those looking to shake things up and make some improvements to an existing infrastructure. 

ANA Masters of Marketing Conference is ideal for marketers who may be struggling to inject new life into their campaigns and strategies, and are looking for some actionable insights and ideas from successful marketers whose footsteps they can follow in. 

Gartner Marketing Symposium/Xpo 2024

June 3-5, 2024, Denver, Colorado

Self-advertising as the “The World’s Most Important Gathering of CMOs and Marketing Executives”, this conference is clearly geared towards marketing leaders and executives. The Gartner Marketing Symposium/Xpo 2023 conference focused on exploring research and insights on artificial intelligence, marketing strategy, multichannel marketing, and brand strategy, and 2024 will probably cover a similar spectrum of topics.

With the Gartner brand behind it, this is the premiere marketing conference that should be of interest to CMOs and marketing executives, customer experience and loyalty leaders, digital marketing leaders, brand marketing leaders, and marketing operations leaders. 

Brand Reputation Summit | May 23-24 | New York, USA | $975

Brand Reputation Summit tackles social media marketing from a different angle. The conference teaches you how to safeguard your brand for PR professionals, communications managers, and marketers.Expect leading brand and agency experts to share trends, case studies, and best practices with you across all three areas of brand reputation management:

  • Crisis Management – You can’t predict when a crisis will happen, but you can be ready with the right preparedness strategy and response plan
  • Brand Reputation – Build and maintain a reputation that drives trust among your customers, employees, and partners
  • Brand Safety –  Embrace ongoing risk mitigation processes to prevent messages, marketing and content from damaging the brand

If you want to learn more about protecting your brand, click here.

Traffic And Conversion Summit

September 12-14, 2023, San Diego, California

The Traffic and Conversion Summit is designed to be an intensive summit, absolutely filled with actionable content that can readily take your marketing strategies from sub par to consistent, effective, and explosive.

Traffic and Conversion Summit is best for those who are looking for simple, straightforward, and powerful steps to increase marketing leads and take their business to the next level. Networking is also a large feature of Traffic and Conversion Summit, and is valuable for anyone seeking to make connections in marketing.

I attended Traffic and Conversion Summit in 2021 for the first time and was blown away by the quality and quantity of speakers.

The Final Word

A lot of insight can be gained just by attending social media conferences. The most attended are social media marketing conferences. These insights can help enhance a company’s strategies. Keeping an eye on the most important events is the key to stay up-to-date with innovations.

Each conference will have its benefits. No two social media events are exactly alike. Summits often differ concerning the topics covered, participants’ profile or the organizational aspects. To get the most out of it, it’s important to attend only events that fit your needs. These events generally offer the information you’re interested in. When chosen wisely, attendance at the conferences offers a lot!

Published: April 26, 2019Updated: November 22, 2023

Matt Robinson

Matt is an experienced technical writer and translator skilled in writing targeted texts for a variety of audiences. He has a diversified background, including social media management of various products. He is a data-driven strategist and a passionate story-teller. He posts about all social innovations and delivers high-quality research and content to our readers.

MozCon

August 7-9, 2023, Seattle, Washington

MozCon markets itself using “Not Your Typical Marketing Conference,” and with good reason: sales professionals, project managers, and jacks of all trades alike can learn how to effectively curate a digital experience for new and existing customers. MozCon is designed to offer a more relaxed atmosphere for digital marketers, from social media influencers to project leads, fostering a sense of excitement, community, and connectedness. At MozCon, the goal is to create a camp-like atmosphere, which is effectively accomplished by getting people out of their online communities and out of their digital experience, in order to connect, learn, and grow.

While innovative technologies, up and coming approaches to marketing, and digital marketing advice all abound at MozCon, marketing agencies, brands, and companies will find far more than a list of speakers to passively listen to, instead finding a thriving and bustling community. Of all of the content marketing conferences found on this list, MozCon is likely to be the least formal and most relaxed.

Digital Summit Series

October 24-25, 2023, San Diego, CA

The Digital Summit Series bills itself as the most innovative of available digital marketing conferences, in large part because it covers the latest in technology and techniques for digital marketing, and can help marketers from all backgrounds develop key strategies to support their digital marketing success. Digital Summit also boasts a wide range of speakers and representative companies to cover a range of industries and interests. Combining all of these people and companies together means that Digital Summit can cater to all manner of needs and interests, and can help people develop marketing campaigns and strategies that they may not have otherwise considered. Far from a one-time, once-yearly event, Digital Summit offers numerous dates and locations, including the following:

  • Minneapolis, August 16-17
  • Detroit, September 19-20
  • Chicago, October 4-5
  • Philadelphia, October 16-17
  • Houston, November 8-9
  • Raleigh, November 13-14
  • Kansas City, November 29-30
  • Dallas, December 12-13

Because this particular event brings so many different industries and company positions together, most digital marketers will glean something useful or helpful from the conference. 

DigiMarCon

November 6-7, 2023, Las Vegas, NV

Rather than a single event, DigiMarCon is a series of conferences that convene all over the world to deliver information about digital marketing in the advertising industry. Conference topics range from emerging strategies to up and coming technologies to revolutionize marketing, and all are delivered from industry leaders with a track record of proven success. Although one of the many events is in Las Vegas in November, the remainder of the year has additional conferences in the following cities: 

  • Auckland, NZ; August 21-22
  • Dublin, IE; September 11-12
  • Johannesburg, South Africa; October 19-20 

While this is not an exhaustive list, which can be found here, it does give an idea of how prolific this event is, and how many countries and markets it encompasses. 

The prolific nature of DigiMarCon means that it can appeal to a large number of marketing professionals looking to improve their engagement rates, step up their marketing game, or improve lead generation. For those who are unable to travel, there are virtual DigiMarCon events available. 

I was honored to speak at DigiMarCon Los Angeles last year and the events always produce a great list of speakers from a broad variety of digital marketing professions and niches.

Social Media Conferences in Europe

DMWF Conference & Expo – Digital & Social Marketing Conference Europe

  • What to expect: #DMWF Conference & Expo Europe will equip you with the skills and knowledge you need to understand and address your future challenges across digital marketing and social media.
  • When: September 25-26, 2019
  • How long: 2 days
  • Where: Amsterdam, Netherlands
  • How much: €465 (single day) or €849(both days)
  • Book your ticket

The Social Conference

  • What to expect: TSC is about applying social to business, commerce and marketing. This year, important themes are the influence of AI and bots, the broadening of social data and the human aspect in social.
  • When: March 26, 2020
  • How long: 1 day
  • Where: Amsterdam, Netherlands
  • How much: €395+ to €595
  • Book your ticket

European Social Marketing Conference – Greece

  • What to expect: The conference is a must-attend event for Social Marketing, behavior change, communication and policy professionals across Europe who are working to achieve social good through positive behavior change.
  • When: September 5-7, 2020
  • How long: 3 days
  • Where: Greece
  • How much: Coming Soon
  • Book your ticket

Digiday Publishing Summit Europe

  • What to expect: Join the Digiday Publishing Summit Europe to hear how publishers are focusing on audience engagement as a starting point for growth.
  • When: October 21-23, 2019
  • How long: 3 days
  • Where: Budapest, Hungary
  • How much: $3,195-$4,895
  • Book your ticket

Web Summit

  • What to expect: Web Summit started as a simple idea in 2010, to connect the technology community with all industries, both old and new. It seemed to resonate. Web Summit has now grown to become the “largest technology conference in the world”.
  • When: November 4-7, 2019
  • How long: 4 days
  • Where: Lisbon, Portugal
  • How much: €1,500+
  • Book your ticket

Social Day

  • What to expect: Do you use or want to use Social Media Marketing to grow your brand, drive engagement and develop relationships with those you are trying to reach? Do you already understand Social Media Marketing but are looking for tips and advice to give you an edge?
  • When: May 12th-14th, 2020
  • How long: 3 days
  • Where: London, UK
  • How much: ВЈ200-300

Social Media Week – London

  • What to expect: In its 9th year, Social Media Week London (#SMWLDN) brings together professionals with a curiosity and passion for new ideas, innovations and emerging trends in social media.
  • When: October 31-November 1st, 2019
  • How long: 3 days
  • Where: London, UK
  • How much: ВЈ449 + VAT – ВЈ985 + VAT
  • Book your ticket

Advertising Week – Europe

  • What to expect: 39,304 Attendees, 218+ events, 963 speakers & 361 registered press.
  • When: March 16-19, 2020
  • How long: 4 days
  • Where: London, UK
  • How much:В ВЈ200.00-1,500
  • Book your ticket

Social Media Marketing World | Mar. 13-15 | San Diego, USA | $497-$1997

If you are a content creator looking to level up digital marketing, expect to attend talks on improving and growing your YouTube channel, repurposing your content, and using other platforms like Instagram and TikTok to expand your reach and audience. Social Media Marketing World has been running since 2013, and thousands of people attend each year.  Their all-access pass includes a video recording of every session, just in case there’s a session you miss. 

Key speakers include:

Derral Eves – YouTube expert and advisor to Mr. Beast.

Sean Cannell – a YouTube master and influencer coach.

Millie Adrian – Instagram marketing pro.

Learn more about Social Media Marketing World and why it’s one of the premier social media and digital marketing conferences here.

Thursday May 19, 2022

Transparency and the First Amendment

1:10pm – 2:25pmWith direct efforts to control the moderation practices of social media sites encountering significant First Amendment challenges, some legislators have proposed mandatory disclosures regarding platforms’ decision-making as a less burdensome alternative. But do these proposals thread the regulatory needle, or are they an unwise and unconstitutional intrusion into the platforms’ exercise of editorial discretion? In this session, we’ll discuss the role of transparency in earning public trust and holding companies to account, the varieties of legislation on the table, and whether it is possible to mandate transparency within the First Amendment framework.

Speakers:David Greene, Civil Liberties Director, Electronic Frontier Foundation (Moderator)Alex Abdo, Litigation Director, Knight First Amendment InstituteEric Goldman, Professor, Santa Clara University School of LawSean Li, Former Director of Trust and Safety and Legal Counsel of DiscordCaitlin Vogus, Deputy Director, Free Expression Project, Center for Democracy & Technology

The EU’s Rewrite of the Platform Content-Regulation Rulebook

2:40pm – 3:55pmEurope is moving at pace to intensify the regulation of online platforms. The Digital Services Act, which is currently being finalized, represents a major overhaul and expansion of EU platform regulation, not least in the sphere of online content moderation. At the same time, individual EU countries as well as the UK are implementing their own national regimes. Our panel will bring you up to speed on latest developments, and offer insights into some of the far-reaching policy, operational, product and litigation implications which these regulations will have for online platforms of all sizes.

Speakers:Remy Chavannes, Partner, Brinkhof (Moderator)Bryony Hurst, Partner, Bird & BirdJulie Ahrens Nelson, Director, Legal, TwitterAgapi Patsa, Legal Counsel for EU Regulatory Affairs, Google

Who Moderates the Moderators? 

4:10pm – 5:10pmIn the absence of any consensus emerging from Congress, disputes over Section 230, social media moderation, and deplatforming decisions continue to be fought in the courts. This session will focus on recent developments in Section 230 and related First Amendment law, including: the statutes in Florida and Texas and pending state and federal legislation; First Amendment protection for content moderation decisions; conflicting judicial interpretations of FOSTA; and the application of Section 230 to state intellectual property claims.

Speakers:Ambika Kumar, Partner, Davis Wright Tremaine LLP (Moderator)Patrick Carome, Partner, WilmerHaleElizabeth Banker, VP, Legal Advocacy, Chamber of ProgressLaura Ewbank, Assistant General Counsel, Microsoft

Influencer Marketing World | Jun. 21-22 | London, UK | GBP 449-999

Influencer Marketing World is for brands looking to grow through influencer marketing partnerships. Learn how to connect and collaborate with influencers of all sizes, and execute successful influencer marketing campaigns. 

If you’re an influencer, attend this event to learn about the other side of your industry. While you’re there, you get a great opportunity to network for future business opportunities.  

Co-located with the Digital Marketing World Conference (13th annual edition), you can hop back and forth between events to build your custom schedule. Tickets include access to both conferences.

Learn more about Influencer Marketing World here.

Social Media Week Lima | Jun. 21-23 | Ohio, USA | $50-$250

A huge part of Social Media Week will focus on how you can better use relationship marketing to better understand your audience and build a relationship with them online and in-person. If you do this, you can build a core group of true fans who invite you into their private conversations and eagerly consume everything you publish.

Social Media Week Lima will dive into tactics on Facebook Ads, LinkedIn, Instagram, Chatbots, Live Video, Blogging, SEO, and more.

Find out more here.

INBOUND

September 5-8, 2023, Boston, Massachusetts

INBOUND is, as the name suggests, an inbound marketing conference that focuses on growth and marketing technology innovations that can take a brand or business to the next level. From mobile marketing that focuses on multichannel marketing, to influencer marketing, INBOUND has a niche for just about everyone in search of growth and improvement in their marketing efforts and campaigns. With options for networking sessions and interactive sessions that allow conference goers to connect with the business developers and leaders invited to speak, and a plethora of opportunities to get out and mingle with other attendees, INBOUND is less like the informal summer camp experience offered at MozCon, and more like the trendy up-and-comer that offers the latest in key resources as well as in-demand sessions from companies that are able to stay on top of digital marketing trends.

If MozCon is a summer camp, INBOUND is the first week of college, with plenty of offerings in the form of key resources and networking sessions, as well as entertainment, with food trucks and opportunities to connect.

INBOUND | Sep. 6-8 | Boston, USA | $675-$1899

INBOUND is HubSpot’s annual event. Their digital marketing conference focuses on growth and marketing technology innovations with an aim to help you improve your marketing performance.  This three-day marketing summit brings together thought leaders from marketing, sales, customer success, and revenue operations from over 161 countries.

New to 2023, you can catch a free live stream of the Main Stage Spotlight and What’s Next speakers through HubSpot’s YouTube channel.  You can also rewatch select sessions on their YT channel after the event is over.

Find the full details on Inbound here.

Friday, May 20, 2022

Social Media and the War in Ukraine

9:15am – 10:30amAt the time of Russia’s invasion of Ukraine, both nations were massively connected to the internet, and social media sites have emerged as both unique windows into the conflict and battlefronts in their own right. In this session, we’ll explore the legal and practical fallout from the war for social media. How will Western pressure on social media to shut down Russian state media and other disinformation affect the broader debate about content moderation? What are the consequences of services “shutting down” in Russia versus attempting to remain active? What role does social media play in documenting war crimes and building the historical record, and is that role consistent with data privacy laws?

Speakers:Jeff Hermes, Deputy Director, Media Law Resource Center (Moderator)Steve Crown, VP and Deputy General Counsel, MicrosoftLothar Determann, Partner, Baker McKenzieAlexa Koenig, Executive Director, Human Rights Center, UC Berkeley School of LawLeighanna Mixter, Senior Legal Manager, Privacy, Wikimedia Foundation

A Briefing on the Emerging EU Law of Data

10:40am – 11:10amThe European Union is considering a range of legislation aimed to reshape the digital competitive landscape in relation to data and artificial intelligence. This presentation will provide an overview of these proposals, focusing in particular on the Data Act, Data Governance Act, and Artificial Intelligence Act, with the hope of explaining both what European legislators are trying to achieve with these initiatives, as well as some of the particulars that may be of interest to companies using data in Europe, or offering AI-based solutions in Europe.

Presenters:Lisa Peets, Partner, CovingtonKrishna Sood, Lead Counsel – Open Innovation, Microsoft

11:20am – 12:35pmNew state laws are set to go into effect in 2023, and the rulemaking process is underway. This panel of California and Colorado regulators will opine on the status of rulemaking as well as compliance strategies and enforcement trends that have the greatest impact on online platforms, and actions that platforms should consider to comply and to reduce their risk. In addition, this session will discuss the policy implications of new legislation being proposed in Congress to federally regulate digital privacy in the U.S. The panel discussion will include: a review of CCPA lawsuits and regulatory enforcement; the differences and similarities of CCPA, CPRA, VCDPA, CPA, and the UCPA (and now Connecticut, as well); the current state of rulemaking; and important areas to follow and strategies for participating in rulemaking and engaging in compliance.

Speakers:Jim Snell, Partner, Perkins Coie (Moderator)Stevie DeGroff, Assistant Attorney General, Colorado Department of LawStacey Schesser, Supervising Deputy Attorney General, California Department of JusticeJennifer Urban, Chairperson of the Board, California Privacy Protection Agency

COVID-19 Protocols

All attendees must provide proof of full vaccination, and we will follow all masking and other protocols required by government or by the venue. 

Growth Marketing Summit

June 19, 2024, Frankfurt, Germany

The Growth Marketing Summit in Frankfurt is another one-day conference with a focus on growing digitally. From audience growth to content strategy, the Growth Marketing Summit places a heavy emphasis on learning how to effectively and consistently grow your user base and develop stronger relationships through your marketing campaigns. Unlike many other conferences offering a host of information in a few short days, Growth Marketing Summit is a true strategic marketing summit and emphasizes actionable items to maximize your optimization practices, and experience the growth your company needs to thrive.

This conference is best for companies or brands that are looking to scale. If you are comfortable where you are, this may not be the right fit for you. If, however, you are looking to grow–and do so in a way that is measurable and sustainable–Growth Marketing Summit could be an excellent fit for your needs.

Marketing Profs B2B Forum

October 4-6, 2023, Boston, MA

As its name suggests, this particular event is designed for marketing professionals who work in B2B sales. Many digital marketing insights focus on B2C strategies and outreach, but Marketing Profs B2B veers away from that model and holds a forum for business marketers to come together and learn how to most effectively leverage their business practices to increase B2B sales. The focus of this particular event is on growth: as a B2B marketing event, the focus is not necessarily on deepening connections, but is instead focused on increasing reach, improving ROI, and increasing your reputation among businesses. With speakers ranging from chief marketing officers to VPs of innovation, this event is intended to address business leaders and help them develop strategies to grow and improve their marketing practices. 

Marketing Profs B2B is for B2B marketing professionals looking to increase their reach, and make sure that they are using the best industry strategies and tools to achieve their goals. Marketers will benefit the most from attending this event, rather than business leaders as a whole, and any marketers who are struggling to achieve their growth goals and improve the ROI of any tools or practices that you may be using. 

I did a joint speech with Jason Miller when he worked at LinkedIn many years ago at this conference, and I can attest to the fact that it really is the definitive B2B marketing conference on this list.

ANA Digital & Social Media Conference | Jul. 17-19 | California, USA & Virtual | $899-$1699

The Association of National Advertisers (ANA) Digital & Social Media Conference covers the changing digital media landscape, including social media, viral videos, content, and much more.  This digital marketing conference looks at social media marketing as a tool for advertising. 

ANA DSMC is smaller in scale compared to some of the mega conferences available, which provides opportunities to make personal connections and engage in meaningful dialogue.

Check out The Association of National Advertisers’ two other yearly events:

ANA Masters of Marketing – Oct. 24-27 – Florida, USA – (ANA’s flagship event)

ANA Master of B2B Marketing – Jun. 5-7 – Florida, USA

The Digital Media Summit Addressed Virality, Millennials and More

Meghan Young — May 14, 2015 — Tech

References: digitalmediasummit

This year’s Digital Media Summit, which took place in Toronto, Canada, touched on many hot topics surrounding the industry including viral success, millennials and customer service. Connecting the audience with media and brand specialists, they were able to glean a better understanding of digital media strategies through real-world examples and experiences.
From keynotes to panels, the 2015 Digital Media Summit was filled with engaging content from the likes of John McCauley of Maple Leaf Sports and Entertainment Inc. MLSE, Tatiana Simonian of Nielsen Entertainment and Brian Solis of Alimeter Group. With networking sessions spread throughout the one day event, entrepreneurs, venture capitalists, media and more were able to connect over a shared interest to better flesh out the ideas shared throughout.
A must-attend conference, the Digital Media Summit helps keep people aware of all the latest tools at their disposal when running a business and connecting with consumers.

Trend Themes

1. Viral Marketing Strategies — The Digital Media Summit discussed successful examples of viral campaigns, presenting an opportunity for businesses to improve their marketing strategies.

2. Millennial Consumer Trends — The Summit delved into the habits and characteristics of millennial consumers, offering businesses valuable insights about how to engage with this group.

3. Customer Service in Digital Media — The Digital Media Summit highlighted the importance of customer service and its impact on brand loyalty, sparking potential opportunities for innovation in digital customer service solutions.

Industry Implications

1. Marketing and Advertising — The discussions at the Digital Media Summit on viral marketing and millennial consumer trends can help companies in the marketing and advertising industry stay ahead of the curve.

2. Sports and Entertainment — The insights shared by John McCauley of Maple Leaf Sports and Entertainment Inc. MLSE at the summit may encourage growth and innovation in the sports and entertainment industry.

3. Customer Service Technology — The focus on customer service at the Digital Media Summit presents an opportunity for companies in the tech industry to create innovative solutions to improve customer experiences online.

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